2018 Training Courses

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Best Practices in Internal Communications
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Date & Location:
Date: Sep 06 - 07
Location: Shanghai
Training Brief:

Effective communication with employees is all about relationships of trust and credibility. Some executives are naturally good at connecting with people lower down the organisation. Others struggle – for many different reasons – and want the support of communication practitioners.

But too often practitioners focus on outputs – producing and distributing content – and overlook the outcomes of good internal communication their leaders are expecting them to deliver for the benefit of the organisation.

This highly participative course examines issues internal communication practitioners face in their daily roles alongside emerging practices from organisations around the world that participants can tailor to their own situations.

During our two days together delegates will explore how to develop an internal communication strategy and tactical action plans that clearly link to business purpose, as well as providing the information employees want to do their jobs

Learning Objective:

  • Strategy & planning: creating activities that align with corporate goals
  • Understanding people: factors that motivate employees to be loyal and hard working
  • Messaging & storytelling: ensuring business messages are clear, inspiring and relevant to employees
  • Technology: channels, tools and emerging technologies that ensure messages are heard and understood
  • Facilitating conversations: between leaders, managers and employees that build trust and respect
  • Measuring effectiveness: delivering meaningful insights and evidence that proves the benefits of IC activities.

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